Abris Tempo isn't just a name: it's an institution in Quebec. As the largest manufacturer of winter shelters, they've built their reputation on the durability and quality of their products for decades. Today, they are the undisputed leaders in their industry.
Building the online store for Quebec's leader in winter shelters
Despite its market leadership, Abris Tempo lacked an online direct-to-consumer (D2C) sales channel. Customers had to go through traditional sales channels, preventing the company from capitalizing on the high demand for its products and accessories. Furthermore, their internal management system, Acumatica ERP, was not aligned with their online sales strategy. This created data silos and reduced operational efficiency.
The objective was twofold:
1. Launch a first international-caliber boutique , reflecting their leadership status.
2. Ensure that the new store is fully connected to Acumatica , for unified management of inventory, orders and customers.
The Mindweb solution: architecture, integration and visibility
The client's primary objective was to deploy a sustainable solution that would provide a seamless online shopping experience, complementing in-store sales. We led the project in three strategic phases, acting as true architects of their digital success:
Shopify Design and Development
We designed a custom Shopify store that's both robust and easy to navigate. The design showcases product quality, builds brand trust, and simplifies the purchase of shelters, parts, and accessories.
Acumatica Integration
This was at the heart of the project. We leveraged our expertise to create a lasting bridge between Shopify and Acumatica. This integration ensures the automatic synchronization of inventory levels, new orders, customer information, and product details, eliminating double entry and centralizing all company data.
CUSTOM SEO STRATEGY
A new store needs to make itself known. From the moment it launched, we implemented a comprehensive SEO strategy. We optimized the site's structure, product pages, and content with the keywords Quebecers search for each fall, ensuring maximum visibility on Google.
Results: a successful digital transformation
Launching the Abris Tempo store quickly transformed their business model and generated exceptional results:
NEW REVENUES THROUGH D2C
Creation of a previously non-existent direct-to-consumer sales channel, opening up new sources of revenue.
MORE EFFICIENT OPERATIONS
Thanks to Acumatica's integration, staff no longer have to juggle multiple systems. Order processing is simplified, and inventory is always up-to-date.
CUSTOMER AUTONOMY
Customers can now order parts and accessories at any time, without going through customer service.
Working with Mindweb has been a truly positive experience in building a website for my law firm. From start to finish, their team demonstrated professionalism, expertise, and genuine care for our project. Communication was always clear, and they were extremely responsive to our needs and feedback. The end result exceeded our expectations, and we couldn’t be happier. We highly recommend Agence Mindweb to anyone looking for reliable, high-quality services in the creation and maintenance of a website. Thank you Mindweb!
